Advances in Humanities Research

Advances in Humanities Research

Vol. 2, 07 September 2023


Open Access | Article

A Review of Conformity Behavior Studies in Social Networks

Tianle Ju * 1
1 Suzhou University of Science and Technology

* Author to whom correspondence should be addressed.

Advances in Humanities Research, Vol. 2, 20-26
Published 07 September 2023. © 2023 The Author(s). Published by EWA Publishing
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Citation Tianle Ju. A Review of Conformity Behavior Studies in Social Networks. AHR (2023) Vol. 2: 20-26. DOI: 10.54254/2753-7080/2/2023009.

Abstract

This article contains research on the development of conformity behaviors in social networks, in which individuals change their ideas or behavior in keeping with a group. Social networks originated from the experiment called small world phenomenon, which concluded that in the United States, the average distance between one person to another person is six persons, which can also be called Six Degrees of Separation, proving the existence of a social network of people. Conformity behavior refers to individuals changing their behavior under real or imagined group pressure to adapt to the behavioral responses of others. conformity behavior in social networks is mainly studied through questionnaires, websites, and simulation modeling.

Keywords

social network, conformity behavior

References

1. Sherif, M..(1937).The psychology of slogans.. The Journal of Abnormal and Social Psychology(3-4).

2. Asch, Solomon E..(1956).Studies of independence and conformity: I. A minority of one against a unanimous majority.. Psychological Monographs: General and Applied(9).

3. ROHRER J H,BARON S H,HOFFMAN E L & SWANDER D V.(1954).The stability of autokinetic judgments.. Journal of abnormal psychology(1, Part 1).

4. Binjie Luo & Zhangxi Lin.(2013).A decision tree model for herd behavior and empirical evidence from the online P2P lending market. Information Systems and e-Business Management(1).

5. Monic Sun,Xiaoquan (Michael) Zhang & Feng Zhu.(2019).U-Shaped Conformity in Online Social Networks. Marketing Science(3).

6. Sushil Bikhchandani,David Hirshleifer & Ivo Welch.(1998).Learning from the Behavior of Others: Conformity, Fads, and Informational Cascades. The Journal of Economic Perspectives(3).

7. Lisa R. Anderson & Charles A. Holt.(1997).Information Cascades in the Laboratory. The American Economic Review(5).

Data Availability

The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.

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Volume Title
ISBN (Print)
ISBN (Online)
Published Date
07 September 2023
Series
Advances in Humanities Research
ISSN (Print)
2753-7080
ISSN (Online)
2753-7099
DOI
10.54254/2753-7080/2/2023009
Copyright
07 September 2023
Open Access
This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited

Copyright © 2023 EWA Publishing. Unless Otherwise Stated